FILMMAKER MARKETING + PUBLICITY
We know you want to effectively promote your film and play to packed houses – we’d love to help!
Providing your most complete press materials in a timely fashion helps us help you.
FESTIVAL PUBLICITY
SHELLEY SPICER, Director of Publicity and Media Relations
415.526.5845 | [email protected]
Please contact Shelley to discuss announcing your acceptance to DocLands.
Shelley is your first point of contact for all publicity inquiries.
If there are specific members of the press you would like to notify, please let us know. If you have your own publicist, please have them contact Shelley to introduce themselves as soon as possible.
We encourage you to let us know of any areas of special interests (i.e. food, cycling, China, spirituality, local personalities, music, etc.) as well as related writers/reviewers/bloggers/organizations/affiliations that would provide a niche marketing opportunity in relation to your particular film.
PRESS MATERIALS
Please send all press & marketing materials to [email protected]
Please include your film title in the subject header of all materials and correspondence sent via email.
All digital marketing materials – film stills, director headshot & bio, trailers – are to be submitted via your own cloud hosting service, such as Dropbox or Hightail and shared with [email protected] and [email protected]
PLEASE SUBMIT THE FOLLOWING REQUIRED MATERIALS AS SOON AS POSSIBLE
MARCH 12 – FINAL DEADLINE FOR FILM STILLS, DIRECTOR HEADSHOT & BIO, TRAILERS & EPK
MARKETING MATERIALS SHOULD ALSO INCLUDE:
Film Stills (See specs below)
Director’s Biography (100 word max)
Director’s Headshot (See specs below)
Trailer
Poster Art (High-res digital file) – If available
Specifications for these elements are outlined below.
FILM STILLS (3-5 IMAGES)
Please provide a minimum of 3 different high resolution images/stills from the film in both horizontal and vertical formats – At least one MUST be in horizontal format. If there is one image that you prefer to be used as your key image, please label it accordingly.
When uploading images, please use the following protocol: FILMTITLE_filmstill#
Please include a text file noting photo credit and annotations for all included stills, as appropriate.
Submit images via Dropbox or other file sharing platform.
NOTE: These images will be used in our print publications, website, on-screen in theaters, used by our marketing & creative teas m in the promotion of your film as well as shared with press – it is essential that have proper clearance/permissions for the materials that are sent and that they are the highest quality available so that we can properly represent your film across the various platforms.
DIRECTOR BIO
Word document; 100 words max. each
Submit via Dropbox or other file sharing platform.
DIRECTOR PHOTO (1 per director)
Highest resolution available
When uploading images, please use the following protocol: FILMTITLE_directorname
Please include a text file noting photo credit, as appropriate.
Submit images via Dropbox or other file sharing platform.
These images will be used on our website as well as used by our publicity team in the promotion of your film. Additional images of directors “in action” on the set are also encouraged.
TRAILER – TECH SPECS
Please provide a high resolution trailer file for your film for possible inclusion in the DocLands 2024 trailer in one of the following formats:
.mov (Apple QuickTime; qualty H.264 to ProRes)
.mp4 (Mpeg-4 video file; qualty H.264 and higher)
Please also provide a link to your trailer hosted on YouTube or Vimeo for use on the DocLands website.
IMPORTANT: Please ensure that your privacy settings allow for embedding on doclands.com – your trailer can be set as private or unlisted so that viewing otherwise is restricted, but we will need this access for proper display on the website.
SCREENING LINKS
Password protected advance screening links will be made available to select members of the media covering DocLands – please email to [email protected]
EPK | PRESS NOTES
Word or PDF document
Electronic press notes are needed to help publicize your film. At a minimum, they should include a synopsis, production notes, cast and crew credits and a director bio.
When uploading, please use the following protocol: FILMTITLE_epk
Submit via Dropbox or other file sharing platform.
POSTERS & POSTCARDS
Posters and postcards are HIGHLY RECOMMENDED for on-site promotion of your film.
Please provide 2 – 4 posters for display at our theatrical venues. Standard one-sheet size (27″ x 41″) is preferable, though we can accommodate smaller dimensions.
If available, please supply a stack of postcards to be displayed in the lobby of each theater and hospitality lounges (100 max).
Materials should be mailed to our office:
CAFILM
ATTN: DocLands Programming Manager
1001 Lootens Place, Suite 220
San Rafael, CA 94901 USA
SOCIAL MEDIA
Introduce us to your network!
Please provide for your film and/or director’s page, if you’d like us to tag you in promo.
Follow our pages for all things #DocLands:
Facebook: facebook.com/doclandsfestival
X: twitter.com/doc_lands
Instagram: instagram.com/doclands/
YouTube: youtube.com/@CaliforniaFilmInstitute
Tag us and use #DocLands to promote your film and to join our community of filmmakers and film-lovers!
DEADLINE FOR ALL MARKETING MATERIALS IS
MARCH 12, 2024